Bowling Green is a larger medium-sized city located in the state of Kentucky. With a population of 76,212 people and 23 associated neighborhoods, Bowling Green is the second largest community in Kentucky. There's nothing like the smell of a brand new house, and in Bowling Green, you'll find that a large proportion of houses were recently built. New growth in residential real estate is an indication that people are choosing to move to Bowling Green, and putting down their money on brand new construction. Bowling Green’s real estate is, on average, some of the newest in the nation. Bowling Green does seem to be experiencing an influx of affluent people, because the median household income is $48,419.00.

Bowling Green is also a college town, where lots of students live while attending area colleges. Because of the high percentage of people living in Bowling Green enrolled in college, Bowling Green has a number of services, amenities and opportunities geared towards the needs and activities of students.

Not only is Bowling Green a city with many college students, but it also retains many recent graduates who are looking to start new careers, creating a decent-sized population of people who are young, single, educated, and upwardly-mobile. This makes it a good choice for other relocating single professionals. Here, these young singles will find many others like themselves, with opportunities for friendships, socializing, romance, and fun.

The overall education level of Bowling Green citizens is substantially higher than the typical US community, as 31.98% of adults in Bowling Green have at least a bachelor's degree, and the average American community has 21.84%.

The per capita income in Bowling Green in 2022 was $28,819, which is middle income relative to Kentucky, and lower middle income relative to the rest of the US. This equates to an annual income of $115,276 for a family of four. However, Bowling Green contains both very wealthy and poor people as well.

Bowling Green is an extremely ethnically-diverse city. The people who call Bowling Green home describe themselves as belonging to a variety of racial and ethnic groups. The greatest number of Bowling Green residents report their race to be White, followed by Black or African-American. Bowling Green also has a sizeable Hispanic population (people of Hispanic origin can be of any race). People of Hispanic or Latino origin account for 10.72% of the city’s residents. Important ancestries of people in Bowling Green include English, German, Irish, Italian, and Scottish.

The most common language spoken in Bowling Green is English. Other important languages spoken here include Spanish and Serbo-Croatian.