New London is a somewhat small city located in the state of Wisconsin. With a population of 7,398 people and two associated neighborhoods, New London is the 126th largest community in Wisconsin. New London has an unusually large stock of pre-World War II architecture, making it one of the older and more historic cities.Unlike some cities where white-collar or blue-collar occupations dominate the local economy, New London is neither predominantly one nor the other. Instead, it has a mixed workforce of both white- and blue-collar jobs. Overall, New London is a city of service providers, professionals, and production and manufacturing workers. There are especially a lot of people living in New London who work in food service (11.79%), sales jobs (10.32%), and healthcare suport services (6.88%). Of important note, New London is also a city of artists. New London has more artists, designers and people working in media than 90% of the communities in America. This concentration of artists helps shape New London’s character. And if you like science, one thing you'll find is that New London has lots of scientists living in town - whether they be life scientists, physical scientists (like astronomers), or social scientists (like geographers!). So, if you're scientific-minded, you might like it here too. As is often the case in a small city, New London doesn't have a public transportation system that people use for their commute.The population of New London overall has a level of education that is slightly above the US average for all US cities and towns of 21.84%. Of adults 25 and older in New London, 23.17% have at least a bachelor's degree. The per capita income in New London in 2022 was $22,438, which is low income relative to Wisconsin and the nation. This equates to an annual income of $89,752 for a family of four. However, New London contains both very wealthy and poor people as well. New London is a very ethnically-diverse city. The people who call New London home describe themselves as belonging to a variety of racial and ethnic groups. The greatest number of New London residents report their race to be White, followed by Asian. New London also has a sizeable Hispanic population (people of Hispanic origin can be of any race). People of Hispanic or Latino origin account for 15.36% of the city’s residents. Important ancestries of people in New London include German, Swedish, Irish, Polish, and Scandinavian. The most common language spoken in New London is English. Other important languages spoken here include Spanish and Polish.
